The AI Optimization page (AIO) in the Page Audit tool helps you evaluate how well your brand’s homepage is structured for AI-generated search results. It provides your AIO Score, a breakdown of key optimization categories, and actionable steps to improve your visibility across AI platforms like ChatGPT, Gemini, Claude, and Perplexity.

Key Sections of the AIO Page

AI Optimization Score (AIO)

• Your overall score reflects how AI-friendly your homepage is.
• A higher score means your site is well-structured and easier for AI models to interpret and reference in search results.

Structured Data Assessment

• Evaluates whether your site provides structured data (like product or organization markup) that AI can parse.
• A low score may indicate missing or incomplete structured content.

Page Layout Structure

• Reviews the organization of headings, sections, and navigation elements.
• Clear, consistent layout helps AI models understand and follow your site’s structure.

Schema Markup

• Measures how well your site uses schema to define and describe content.
• Good schema boosts AI visibility by helping models extract product names, brands, categories, and page types.

Navigation

• Scores the simplicity and clarity of your site navigation.
• Clean menus and link structures help AI models map your pages accurately.

Content Balance

• Assesses how well you blend descriptive content with promotional material.
• Too much marketing copy and too little substance may reduce AI understanding.

Metadata

• Checks whether you use proper meta titles and descriptions.
• These help AI models categorize your pages and associate them with relevant AI responses.

How to Use This Data

• Use the recommendations under each category to improve your homepage’s AI readability.
• Ask the Gumshoe team to re-run your report after making changes to track improvements.
• Monitor how your brand appears in AI search summaries over time.