You can export your Visibility Audit information in JSON, PDF, or CSV format.
Right now, only Visibility Audit data can be exported this way. The Sentiment, Content, and Technical Audits don't have a download option, but their data is available through the Gumshoe API. See Can I export my Content, Sentiment, or Technical Audit?
How do I export a Visibility Audit to JSON, PDF, or CSV?
- Click the "..." menu in the top right of your Visibility Audit, next to the Share button.
- Choose Download CSV, Download JSON, or Download PDF.
What's included in the JSON export?
The JSON export includes all core Visibility Audit data, including:
- Visibility scores
- Mentions
- Personas
- Topics
- Citations
- Prompts and responses
This format is ideal for:
- Internal dashboards
- Sharing with engineering or data teams
- Custom analysis or visualizations
What's included in the PDF export?
The PDF export helps you share more visual components of your Visibility Audit with people outside the platform.
- Visibility Audit run overview
- Trend chart
- Competitive Leaderboard
- Heatmaps
- Personas
- Topics
- Citations
This format is ideal for:
- Slide decks
- Presentations
- Email attachments
What's included in the CSV export?
The CSV export does not include competitors, citations, or copies of the model's answers. Images like the heatmaps and graphs do not currently export. Visit specific pages for additional CSV export options. See How do I export my Visibility Audit data?
How do I read the CSV export?
- Each row lists one Prompt, with the associated Persona.
- Columns D–O show your brand's mentions and rank per model.
- A number indicates that the model recommended your brand; that number is its rank (for example, 5 = recommended, ranked fifth).
- A blank cell means that the model did not recommend your brand.
- Columns P–AA map Prompts to Topics.
- An X means the Prompt belongs to that Topic.
- Multiple Xs in a row mean the Prompt is connected to several Topics.
What should I do next?
If you pull this data often, set up the API so it flows straight into your dashboards without manual exports. See How Do I Find and Use My Gumshoe API Key?